Bill Worsley

Bill has over 30 year experience as a real estate developer, investor and financier and brings to the Holliday Homes team an expertise in residential real estate development and the local housing market of the Lake Norman area.  Holliday Homes was born out of a passion to create beautiful homes for his neighbors in his own backyard and a desire to enhance his hometown of Davidson and the greater Lake Norman community where he is so thankful to live, work and play.

Prior to Holliday Homes, Bill was co-founder of Blue Heel Development, a residential land developer focused on active adult and townhome communities in the Charlotte and Raleigh markets of North Carolina. Prior to Blue Heel, he was principal of a private finance company focused on asset based lending for residential development projects in the Charlotte area and surrounding greater metro area. He began his career in the banking industry with NCNB (now Bank of America).  Bill is a die hard Tar Heel (pretty sure his blood runs Carolina Blue) and is a 1990 graduate of the University of North Carolina at Chapel Hill.

He serves as an Elder at Storyhill Church in Davidson and most recently led the church's efforts to secure and rezone land located on South Main Street in Davidson as well as develop plans for the permanent home for Storyhill Church.  He currently serves on the Lake Norman Young Life Committee.  And he is currently preparing to lead for the third time a team of volunteers to serve the children and staff of the Bolivia Life Centers located in Sipe Sipe, Bolivia.

Bill and his wife Holly have called Davidson home for 23 years. They have four children and two golden retrievers (who just so happen to be the Holliday Homes official mascots). He enjoys spending time with family and friends, playing tennis and pickle ball, white water kayaking with his sons, learning how to fly fish, or simply enjoying a relaxing day on Lake Norman.

Brad Fiehler
Director of Operations

Brad brings over 20 years of operations and project management experience to the Holliday Homes team.   Throughout his career, Brad has gravitated toward opportunities that capitalize on his strengths as a person who brings order and process to complex situation.  

Brad’s passion for real estate development and project management was ignited during his years managing the numerous real estate holdings and development projects for a family trust with holdings located primarily in the eastern part of North Carolina.  As a project manager for Joe Gibbs Racing, he was challenged daily by a culture that placed a high expectation for excellence.  And during his time with SoundVision, he gained a unique perspective on the custom homebuilding world from the point of view of a strategic trade partner working with multiple custom home builders located in the Lake Norman area. 

Everywhere Brad has gone, he has developed a track record for being a man of integrity who is committed to excellence, running high functioning teams, and consistently delivering projects that exceed client expectations.  Brad brings that strength to the Holliday Homes team. 

Brad is a proud Tennessee Volunteer and holds a Bachelor of Science degree in Industrial Engineering with a Minor in Business Administration from the University of Tennessee.  He and his wife Nicole have called the Lake Norman area home for the last 16 years. In his “spare time”, he enjoys cheering on his kid’s sports teams, working on his fly-fishing skills, and exploring the outdoors.  


Lane Grayson
Construction Manager

Lane Grayson, Holliday Homes Construction Manager, brings over 10 years of experience and enthusiasm for building the highest quality homes to the Holliday Homes team. He’s been a Lake Norman community member for more than 15 years and is dedicated to building in his community with integrity and strong relationships. 

Joe Childress
Joe brings to the Holliday Homes leadership team a broad range of experience including accounting, operations, financing and project management with a concentration in real estate development, home building and construction.  Since 1997, he has worked with numerous real estate related companies including homebuilders, developers, contractors, management companies and real estate investors performing Controller, CFO and Development Management services.
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Melanie Cochran

Melanie brings nearly 20 years of experience to the Holliday Homes team, including accounting, human resources and payroll processing. During her career she has found her niche in the home building industry and has worked for both local and national home builders. She enjoys being involved in the home building process and seeing homeowners dreams come to life.

Melanie is a Charlotte native with 2 fur babies. She and her husband enjoy camping, hiking and traveling in their spare time.

Champ and Heath
Welcome Home Team
What says “Welcome home!” more than two golden retrievers sitting on a front porch, greeting everyone who comes their way? Champ and Heath make it their mission to make our home a warm and welcoming place for all who walk through our door. Seems appropriate they would be the official Holliday Homes mascots, as our hope is every home we create will become a warm and welcoming place for those who choose to own a Holliday Home When Champ and Heath are not working hard for the Holliday Homes team, they are making it their mission to “greet” everyone who comes walking by our home on their way to the greenway trail by the covered bridge on South Street. In fact, we are convinced Champ and Heath know more people in Davidson than their owners. Be sure and say hello if you see them out on the Worsley family front porch.